Member profile

JRA

As a team of practical dreamers, JRA plans, designs, and realizes immersive experiences that create memories and excite audiences around the world. We understand what it takes to bring ideas to life in ways that encourage visitors to connect with your story and return to your attraction. 

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Recent projects

"King Abdullah: Values and Wisdom" Tours Saudi Arabia

“King Abdullah: Values and Wisdom”, the Introductory Convoy of the 2018 King Abdullah Exhibition, recently debuted at the 31st Al Janadriyah National Festival for Heritage and Culture in Saudi Arabia.

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Company news

JRA TEAM MEMBERS TO HOST SESSIONS AT IAAPA ASIA JRA团队成员在IAAPA亚洲博览会主持讲座

SHANGHAI, CHINA – JRA’s Vice President, Shawn McCoy, and Director, Marketing and Business Development, Chloe James Hausfeld, will host sessions at the upcoming IAAPA Expo Asia in Shanghai, China. The conference, which takes place June 11-14, 2019, will offer educational programming, networking opportunities, an expansive trade show floor, and lavish special events to 8,500 professionals from over 60 countries.

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Case studies

The Making of The Mind Museum, A 2014 Thea Award Recipient

This year, the TEA honored The Mind Museum with the Award for Outstanding Achievement – Science Museum. Comprised of 4,900 square meters of “minds on” and “hands on” exhibits, The Mind Museum, located in Taguig’s Bonifacio Global City development, was masterplanned by JRA and is the first world-class science museum in the Philippines. The 2014 Thea Award marks the fifth time a JRA-designed project has received this distinguished honor and the first time an Asian science museum has been recognized.

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Videos

The National Comedy Center - Comedy Lives Here
The National Comedy Center is very much a laughing matter: the first state-of-the-art museum to celebrate the history of American comedic icons and innovators. Since we all have different thoughts about what we find funny, visitors get to experience comedy tailored to their tastes through an RFID bracelet. More than 50 exhibits let guests explore comedy history from vaudeville to viral memes, try their hand at comedy writing and stand-up, and take part in games and competitions. Guests can also go behind the scenes to see the process of creating comedy, and its elevation into an entertainment art form. Jamestown, NY (pop. 35,000), the hometown of the Center and its greatest champion, Lucille Ball, hopes to attract over 100,000 visitors each year. The potential economic and cultural impact of the Center has been deemed so significant, that it is currently being considered for Official National Designation by the US Congress.

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People Profile

Tony Schmidt,
Art Director

Tony Schmidt’s 20 years of professional design experience, combined with his core competencies in exhibit design, graphic design, technical design, and project management, make him an invaluable ...

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