Member news

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10 May 2022
SEAWORLD ORLANDO’S ICE BREAKER WINS COVETED USA TODAY 10BEST READER’S CHOICE AWARD FOR BEST NEW THEME PARK ATTRACTION

Ice Breaker, SeaWorld Orlando’s new launch coaster by Premier Rides was recognized as the Best New Theme Park Attraction of 2022 in the USA Today 10Best Reader’s Choice poll.  A panel of experts which include a combination of editors from USA TODAY, editors from 10Best.com, and relevant expert contributors pick the initial nominees, and then the top 10 winners are determined by popular vote. 


06 May 2022
Waterparks: Riding a Recovery Wave

After two years of pandemic concerns that saw many waterparks remain closed throughout 2020 and suffer continued disruption in 2021, 2022 is anticipated to be a pivot back to normal for the industry. As vaccines are now widely available and COVID becomes endemic, waterparks are poised to capitalize on pent-up demand and return to pre-COVID performance levels. While 2021 saw robust growth in pricing at many properties, 2022 will see the industry open a number of expansions and new developments. Several large-scale projects will alter the waterpark landscape at both indoor and outdoor waterparks and continue to encourage properties to innovate and update to keep market share. A number of larger developments are planned for 2023 and beyond at waterparks and surf parks throughout North America.


03 May 2022
Experience UK to host the UK Pavilion at Saudi Entertainment and Amusement Expo (SEA) 2022

Experience UK is delighted to be taking a delegation to the Saudi Entertainment and Amusement Expo (SEA) for the second year running. The event is Saudi Arabia’s flagship leisure and entertainment expo, and will take place between May 16 – 18. Experience UK will host an exclusive UK Pavilion in partnership with principal stakeholder, the Department for International Trade.


21 April 2022
The Hettema Group and Themespace merge to form THG

The new THG will build upon The Hettema Group and Themespace’s decades of designing one-of-a-kind experiences, transforming ideas into reality in partnerships with clients spanning myriad industries including theme parks, destination attractions, rides, resorts, museums, casinos, sporting events, and brand experiences. Experts in immersive storytelling, these industry leaders are paving the way for a new paradigm in entertainment, redefining the boundaries of themed experience.


21 April 2022
Calling UK Creative Industries! Experience UK launches Anonymised Export Survey

Experience UK, the premier trade body which represents operators and suppliers of global visitor attractions, has launched their annual Anonymised Export Survey. The Survey has been designed to provide concrete evidence of the nation’s Experience Economy sector collective domestic and export value to the UK economy, and the costs to generate it.

The Survey is exclusive for UK museum and attraction operators, along with UK companies who supply for visitor destinations globally. Participants will be asked a range of business related questions – including the regions’ they’re currently trading with, their priority markets for the forthcoming year and their exporting turnover across 2020/21.


21 April 2022
Experience UK invites UK companies to join them at the AAM Meeting & Expo 2022

Running from 19th-22nd May, in Boston, Massachusetts, Experience UK are inviting UK companies to join them at the American Alliance of Museums Meeting & Expo 2022.


18 April 2022
ETC Launches Cyberlight LED

ETC is pleased to introduce Cyberlight LED, a moving mirror fixture born from industry feedback and built in Austin, Texas. Cyberlight LED surpasses moving head luminaires in a variety of uses including high-speed pan / tilt movement and the ability to hide lighting fixtures in permanent installations. Customers with existing mirror fixtures in the themed entertainment market and elsewhere can retrofit those products with Cyberlight LED for more energy-efficient operation and service. The 470 W Bright White LED engine and the high-quality optical system delivers 12,500 field lumens with 90+ CRI for superior color rendering capabilities. A full complement of features are included on Cyberlight LED for creative design possibilities, including color mixing plus color wheel, dual rotating pattern wheels, zoom, focus, iris, prism, and diffusion. 


13 April 2022
Museum of the Future, Dubai: Grand Central Recording Studios uses a multi-layered soundscape to transport visitors to space

GCRS recently completed a project for the Museum of the Future in Dubai, a first of its kind immersive institution housed inside an architectural marvel – a unique oval shaped seven-story building that is 77 meters tall and covers an area of 30,548 square metres.


12 April 2022
Storyland Studios Selected to Master Plan and Design All-New Sports Illustrated Resorts

Lake Elsinore, Calif. (April 7th, 2022) - Renowned international experience design and production studio Storyland Studios has been selected to master plan and design the latest addition to the world of immersive experiences: Sports Illustrated Hotels and Resorts, which are set to begin rolling out worldwide as early as 2023.


11 April 2022
IDEAS AND YORTH GROUP EXPLORE THE FUTURE OF TRANSFORMATIVE DESIGN AT GREENLOOP 2022

ORLANDO, FLORIDA, April 11 – IDEAS, an Orlando-based brand and experience design firm, will join respected circular economy consultancy Yorth Group to present Circular Economy and Net-Positive Development in Themed Entertainment at the greenloop attractions conference on April 19 at 11am EDT. The presentation will feature IDEAS Chief Storytelling Officer Bob Allen and Yorth Group CEO Björgvin Saevarsson discussing how park designers and operators can prepare for the coming paradigm shift toward circular economy.


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