Membership Directory - Individual

Yu Justin
About
Division: Eastern North America
province: Available to Members
cityName: Available to Members
Social Media Link: Available to Members
Personal Bio: Currently the Executive Creative Director of ARTHOUSE, TodayTix Group’s digital-first agency, where I lead performance-driven campaigns grounded in story, UX, data, and cultural relevance.
With over 14 years of experience shaping high-performing creative teams and scaling global entertainment brands, I specialize in delivering award-winning campaigns and immersive storytelling across mediums. My sweet spot is extending IP into bold new formats — from live shows and branded activations to digital ecosystems and consumer products.
Equally adept at creative development and business strategy, I bring a holistic lens to every brief: protecting the integrity of the narrative, elevating brand standards, and crafting stories that resonate and endure.
I’m currently completing my MBA at Cornell, where I’m actively exploring AI applications and workflows that unlock new possibilities in creative development, production, and operational efficiency.
Key Areas of Expertise:
• Global Brand Strategy & Planning
• Content Creation & Story Development
• Leadership & Talent Development
• Directing, Producing & Project Management
• Integrated Marketing & Partnerships
• Strategic Pitching & Business Development
• Executive Communications & Presentations
• IP Licensing & Franchise Growth
• AI-Driven Creative Workflows & Strategic Applications